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Virtual assistant recruitment for franchise businesses that need reliable operational support.

BasePoint — growth starts here

About BasePoint

A U.S. staffing company built for franchise owners.

BasePoint places dedicated, full-time virtual assistants with franchise owners and multi-unit operators. Our VAs live in Latin America and the Philippines and work your U.S. business hours.

A professional team smiles around a conference table with laptops as a leader stands at the head.

Why we exist

Franchise owners lose jobs and enrollments to missed calls.

A parent calls about trial lessons and gets voicemail. A homeowner asks for an estimate and nobody follows up. The work isn't hard; there just aren't enough hands at the front desk.

Generic VA marketplaces don't know how franchise systems run. So we built a company that only does this: recruit, train and place full-time VAs who already understand scripts, mandated software and seasonal rushes.

A smiling front-desk manager greets a customer across a reception counter.
A smiling assistant wearing a headset works at her computer, with a colleague in the background.

How we're different

Four things we won't compromise on.

  1. 1

    We're not a marketplace

    You get one dedicated VA who works only for you, and a team that stays on the account after they start.

  2. 2

    Trained before they meet you

    VAs go through BasePoint Academy: phones, scheduling software, CRM work and escalation rules on franchise scenarios.

  3. 3

    One price, on the page

    The same flat monthly rate for every role. No recruiting fees, no interview fees, no markups by role.

  4. 4

    Franchise work only

    Swim schools, home-service trades and insurance agencies. We learn your calendar, your software and your busy season.

Where we work

Clients across the U.S. VAs in Latin America and the Philippines.

We're a remote-first company. We don't list an office we don't have; we list the facts you can check.

U.S. company

Operated by North Bridge Path LLC

U.S. paperwork

Service agreement and invoices in U.S. dollars

Meet your VA this month.

Tell us what keeps landing on your desk. We'll show you screened, full-time candidates, and you only pay once you've picked one.

Rather talk to a person? (307) 456-6460

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